ARG World

About ARGs, Transmedia Storytelling, etc. => What's an ARG / ARGs in the Media... => Topic started by: Dominic1978 on August 15, 2017, 02:40:43 AM

Title: The 5 Most Insane Alternate Reality Games [Cracked.com]
Post by: Dominic1978 on August 15, 2017, 02:40:43 AM
"An alternate reality game (ARG for short) combines the best elements of viral marketing, role playing games and being an insane person who can't tell fantasy from reality. Basically, ARGs ask the players to pretend they're living in a carefully constructed parallel universe that can include fake websites and phone numbers and even real objects hidden throughout the world ... usually for the sake of promoting a two-hour movie."

http://www.cracked.com/article_19346_the-5-most-insane-alternate-reality-games.html